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BiscoMisr was established in 1957 with an original purpose of supplying the army and the national schools at the time with a quick energy snack for the soldiers in the barracks as well as the school children on the playground. Since then, Biscomisr has become one of the country’s main providers of baked goods and confectionary and is indeed the most recognizable brand in Egypt in its fields. Since 2005 to date, BiscoMisr brought on a team of highly qualified personnel with working experience in multinationals that have proven to be the best of their peers in their respective fields; from senior management to marketing, IT, sales and export. The management team has brought on a renaissance to the company’s strategy, which has evolved with BiscoMisr to a state-of-the-art international company that is keeping up with the times. In January 2015, BiscoMisr joined the global Kellogg family, and BiscoMisr prepares to embark on a future with great promise. More

Royal Chocolate Company was founded in the year 1919 in Ismailia, Egypt, Royal Chocolate (Corona) was established with Commercial Register No. 537 Alexandria. Later the factory moved to Alexandria , Boualino Street in Moharram Bey area. The owner at that time , Tommy Christo (son of Evangelist Christo (Greek business man who used to live in Alexandria) ,was born in Alexandria year 1891. He treated the employees and workers of Corona with great generosity in terms of salaries, bonuses in order to motivate & encourage his workers. As an example , he used to offer, cinema tickets to employees, workers and their families, and he also distributed large cartons, containing all corona products for each worker at the beginning of every year. After that, in the thirties of the last century Corona moved to its current headquarter on the canal Mahmudiyah . It started with a small land and then expanded by buying the land of Magarwa in the 1940s. The nationalization of Corona Company took place in 1963 by... More

The group of companies, "Sima Group" has an international supplier of sweets for more than 50 countries. The company has developed since 1961 to reach a global position through 3 factories that produce more than 20,000 tons of high quality products of desserts, toffee, chocolates, gum, wafer and lollipop. Our Vision We will build on our heritage and long history of the development of manufacturing and distribution of products of high value Sweets to win the hearts and minds of the consumer in the Middle East and selected international markets. Will strive to achieve this by working hard to accommodate the needs of the consumer and building strong brand names and business relationships based on win-win partnership with our suppliers and rely on a team of qualified professionals whom we consider their development and reward of our highest priority. We are dealing with people fairly and with dignity and respect. Our Mission To win the hearts of our customers, deliver quality products, be a good member of... More